According to the survey of Coldwell Banker Real Estate Corp, staged homes spent half time on the market than non-staged homes and sold for more than 6 percent above the asking price. So why not consider investing on virtual staging when it comes to selling an empty house.
Virtual staging means using computer techniques to add 3D furniture into the photos of a vacant house. Therefore, to apply virtual staging techniques, photos of vacant houses are required. Shooting empty properties seems an easy task for professional photographers who are trained to cope with this. However, non- photographers also can take good photos themselves if they know some following tips.
Light is an indispensable factor when it comes to real estate photography. It affects a lot to the quality of the photos. With furnished houses, it might be more difficult to work with the light because it has the shadows. However, with empty houses, there is nothing except for four walls, it will be easier to control the light. When shooting, you just need to test with your camera, take photos with lights on and off. Same applies for using flash. Test your camera so you will know what works best with you. If possible, make use of natural light by opening all the windows or doors. Shooting in the morning or afternoon when the sun is not at its brightest is a good idea.
Vacant houses look smaller and less spacious than furnished houses. Therefore when shooting empty properties, try to choose an angle which gets as much of empty floor space as possible, and one or two walls without doors or openings. Remember not to take too much ceiling than floor. Ideally it’d better take at least two times as much floor as ceiling.
The purpose of Virtual Staging is making vacant houses be life-like house so that buyers can experience the place as a home instead of a piece of property. And empty rooms with four walls will work best for Virtual Staging. This is why the Living Room, Dining Room, and Master Bedroom are chosen. When shooting, remember to shoot all photos in horizontal landscape mode. Vertical portrait photos do not work well with virtual staging.
Formatting your Photos
The quality and resolution of the original photos affect directly to the quality of the final Virtual Staging product. Therefore, the higher the resolution, the better the outcome. At least 800 pixels wide in “.jpg” format is recommended. Before shooting, remember to check that your camera is able to take the photo at the size and resolution that you need.
Shooting vacant houses is not too difficult. Knowing some small tips and tricks about how to shoot, you are also can make it as a professional.